YS
Chung

Kapsel

App for better hair treatment

About This Project

Kapsel is a platform for consumers to find salons and salons to reach clients.

For consumers, they can find salons and discounts. The platform also keeps track of their haircut history, so hairdressers can provide treatment suited to them the most.

For salons, they can put discounts onto the platform, so that they can find new customers for their business.

The platform consists of a mobile app for consumers and a tablet app for hairdressers.

Salon
Discounts  
  Customers
Kapsel
Better treatment  
  Haircut history
User

Process

I first did research, a survey and focus group studies to find out what frustrations consumer encounter when they go to a salon.

Then, based on the findings of the research, I trimmed down the functions originally planned to those that have significant need found in the research.

After that, I created the user interface of the platform, and did user testing of the platform for both consumers and salon hairdressers.

Gallery